Zesto: The Art of Branding a Mumbai Eatery

Foodquest,one of India's top food product distributor known for its quick serve restaurants (QSR), wanted to reboot one of its existing brands called Zesto. CCS proposed a concept with a fresh perspective for the restaurant that was immediately appreciated and actualized. We were involved at every facet of the process right from research and referencing to build a fun young brand personality which we could innovatively use across branding and marketing collateral, also for interior styling components.

  • Brand Audit & Mapping
  • Brand Environment & Personality
  • Brand Naming Directions and Options
  • Design Research & Inspirations
  • Logo Sketches / Conceptual Designs
  • Packaging Design & Brand Collaterals
  • Creative Space Styling & Design