Reliance JIO, a leading telecom ecosystem helping India lead a seamless digital life contracted CCS to research and have a valuable grasp on the competitor market. Using strong insights, CCS conceptualized a mega-campaign to promote JIO’s Prime Services. The campaign was led strategy forward, with special emphasis on print media and effective layouts. CCS capitalized and created content based on the brand pillars such as coverage, quality and affordability to have a clear tone of voice.
Reliance JIO, a leading telecom ecosystem helping India lead a seamless digital life contracted CCS to research and have a valuable grasp on the competitor market. Using strong insights, CCS conceptualized a mega-campaign to promote JIO’s Prime Services. The campaign was led strategy forward, with special emphasis on print media and effective layouts. CCS capitalized and created content based on the brand pillars such as coverage, quality and affordability to have a clear tone of voice.
